 | Almost everyone has been complaining that present day food
products do not taste as good as it used to be. |
| There is a saying “Mother is the best cook” may be partially
true because of emotional attachment but may be also because
the quality of food ingredients are not as good as they used
to be. |
| Almost everyone is today suffering from health problems related
to stomach, indigestion, loss of energy, overall and general
tiredness, etc. and food must have something to do with this
feeling. |
| Almost all young mothers, today complaints about their children
not eating well enough. A large majority of them compares their
own food habits with their own children. |
| Everyone going out of home to eat food in restaurants, parties,
marriages, get-togethers, etc. feels very heavy, even if they
have consumed very small quantities of food. |
| Everyday new scientific evidences are being produced by researchers,
“that many dreaded diseases such as diabetes, heart strokes,
cancers, etc. are linked to the food presently being produced
and consumed. |
| Large number of young professionals today gain weight even
if they are eating very little. |
| Simple methods of cooking traditional dishes do not produce
tasty meals, with the result in almost every preparations, far
more number of garnishes, condiments, sauces, spices, fats,
etc. are required to be added to make them eatable. |
| Many people today complaints about loss of food diversity
in their everyday meals, the same is true, even when they are
eating outside. |
| Everyone develops likes and dislikes about food. But number
of dislikes today out number likes by 5-10 times. From the time
modern technology and chemically assisted production methods
are adopted, the number of dislikes is going up. |
| Many foods having mild flavors have lost their taste due to
excessive emphasis on their quantity production and due to utter
disregard for their quality parameters. |
| Many food products in the past were consumed because of their
strong flavors, but present day cultivation methods and commercial
considerations have turned them into products with bitter tastes. |
| Most of the commercial eating outlets deliver food with limited
choices and practically with one common bland taste. |
| Large number of consumers have accepted limited variety and
choice of food. For any adventurous consumer, new choices are
just not being offered by the market. |
